Mastering the digital marketplace : practical strategies for competitiveness in the new economy /

Main Author: Aldrich, Douglas F.
Format: Book
Language:English
Published: New York : Wiley, c1999.
Subjects:
Physical Description:xiv, 321 p. : ill. ; 24 cm.
Bibliography:Includes bibliographical references (p. 303-307) and index.
ISBN:0471345466 (alk. paper)