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841012s1966 gw a 000 0 ger |
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|a HF5821
|b .E33 1966
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100 |
1 |
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|a Edler, Folkard.
|
245 |
1 |
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|a Werbetheorie und Werbeentscheidung.
|
260 |
1 |
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|a Wiesbaden :
|b Betriebswirtschaftlicher Verlag Th. Gabler,
|c (1966)
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300 |
1 |
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|a 270 p. with diagrs., tables. ;
|c 25 cm.
|
650 |
1 |
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|a Advertising
|
650 |
1 |
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|a Advertising
|x Research
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650 |
1 |
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|a Decision making
|x Mathematical models.
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952 |
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|a GrThPMO
|b 59afea066c5ad17d7e5a15a4
|c 952a
|d 9528
|e HF5821.E33 1966
|t 7
|x m
|z Books
|