Customer connections : new strategies for growth /

Main Author: Wayland, Robert E. 1946-
Other Authors: Cole, Paul M.
Format: Book
Language:English
Published: Boston, Mass. : Harvard Business School Press, c1997.
Subjects:
Physical Description:xi, 265 p. : ill. ; 24 cm.
Bibliography:Includes bibliographical references (p. 253-260) and index.
ISBN:0875847994