Marketing in Europe : the experience of small and medium European food and drink firms /

Main Author: Nicholls, J. R. 1939-
Other Authors: Sargent, Malcolm, Viaene, Jacques
Format: Book
Language:English
Published: Aldershot, Hants, England : Ashgate, c1996.
Subjects:
Physical Description:viii, 183 p. ; 23 cm.
Bibliography:Includes bibliographical references (p. 178-183).
ISBN:1859721419