International marketing /

Main Author: Cateora, Philip R.
Other Authors: Hess, John Milton,
Format: Book
Language:English
Published: Homewood, Ill. : R. D. Irwin, 1996.
Edition:9th ed.
Subjects:
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020 |a 0256139504 
050 |a 0256206821 (international student edition)  |b .C35 1996  |a HF1009.5 
082 |2 19  |a 658.8/48 
100 1 |a Cateora, Philip R. 
245 1 |a International marketing /  |c Philip R. Cateora, John M. Hess. 
250 1 |a 9th ed. 
260 1 |a Homewood, Ill. :  |b R. D. Irwin,  |c 1996. 
300 1 |a xxiii, 770 p. :  |b ill. ;  |c 26 cm. 
504 1 |a Includes bibliographical references and indexes. 
650 1 |a International business enterprises 
700 1 |a Hess, John Milton, 
952 |a GrThPMO  |b 59afd2486c5ad17d7e59acb3  |c 952a  |d 9528  |e HF1009.5.C35 1996  |t 7  |x m  |z Books