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00780nam a2200205 a 4500 |
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20171111224311.0 |
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050902 nyu a 00110 eng d |
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|a 0789012332 (Case : alk. paper)
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|2 22
|a 658.8
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100 |
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|a Loudon, David L.
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245 |
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|a Marketing management :
|b text and cases /
|c David Loudon, Robert Stevens, Bruce Wrenn.
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260 |
1 |
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|a New York :
|b Best Business Books, an Imprint of The Haworth Press, Inc.,
|c c2005.
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300 |
0 |
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|a xiii, 373 p. :
|b ill. ;
|c 22 cm.
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504 |
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|a Includes bibliographical references and index.
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650 |
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|a Marketing
|x Management
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650 |
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|a Marketing
|x Management
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700 |
1 |
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|a Stevens, Robert E.,
|x Case studies
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700 |
1 |
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|a Wrenn, Bruce
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952 |
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|a GrTHDAPL
|b 590394e66c5ad119ff9040bf
|c 952a
|d 9528
|e 658.8 Lou
|t 1
|x m
|z Books
|