Relationship marketing : creating stakeholder value /

Main Author: Christopher, Martin.
Other Authors: Payne, Adrian., Ballantyne, David.
Format: Book
Language:English
Published: Oxford : Elsevier Butterworth-Heinemann, 2002.
Subjects:
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260 1 0 |a Oxford :  |b Elsevier Butterworth-Heinemann,  |c 2002. 
300 1 0 |a xvi, 242 p. :  |b ill. ;  |c 24 cm. 
504 1 0 |a Includes bibliographical references and index. 
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