|
|
|
|
| LEADER |
01145nam a2200301 a 4500 |
| 001 |
1948489 |
| 005 |
20171111235831.0 |
| 008 |
020901s2000----gr er 000 0 eng d |
| 020 |
|
|
|a 0471495743
|
| 040 |
|
|
|a ΓΠΑ
|b gre
|e AACR2
|
| 082 |
|
0 |
|2 22
|a 658.8342
|
| 100 |
1 |
0 |
|a Hofmeyr, J. H.,
|c M.A.
|
| 245 |
0 |
0 |
|a Commitment-led marketing:
|b the key to brand profits is in the customer's ming/
|c Jan Hofmeyr and Butch Rice
|
| 260 |
0 |
0 |
|a Chichester:
|b John Wiley and Sons,
|c c2000
|
| 300 |
0 |
0 |
|a xiv, 306 σ.
|
| 504 |
0 |
0 |
|a Περιλαμβάνει βιβλιογραφίες και ευρετήριο
|
| 504 |
0 |
0 |
|a Περιέχει βιβλιογραφία και ευρετήριο
|
| 650 |
0 |
0 |
|a Marketing
|x Psychological aspects
|
| 650 |
0 |
0 |
|a Consumer behavior
|
| 650 |
0 |
0 |
|a Customer loyalty
|
| 650 |
0 |
0 |
|a Brand choice
|
| 650 |
0 |
0 |
|a Brand loyalty
|
| 650 |
1 |
0 |
|a Consumer behavior
|
| 650 |
1 |
0 |
|a Customer loyalty
|
| 650 |
1 |
0 |
|a Marketing
|x Psychological aspects
|
| 700 |
1 |
0 |
|a Rice, Butch
|
| 952 |
|
|
|a GR-AtULA
|b 59cc1bee6c5ad13446f7b51f
|c 998a
|d 945l
|e 658.8342 HOF
|t 1
|x m
|z Books
|
| 952 |
|
|
|a GRThAnMak
|b 59cca0456c5ad13446022b1a
|c 998a
|d 945l
|e 658.8342 HOF
|t 1
|x m
|z Books
|
