Table of Contents: Selling architectural ideas /

Main Author:	Porter, Tom.
Format:	Book
Language:	English
Published:	London ; New York : E & FN Spon, 2000.
Subjects:	Architectural services marketing. Communication in architectural design. ARCHITECTURE > Reference. ARCHITECTURE > Professional Practice. ARCHITECTURE > Adaptive Reuse & Renovation. ARCHITECTURE > Buildings > General. Bouwprojecten. Ontwerpen. Marketing.
Online Access:	http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=97400

Table of Contents:

Book Cover; Title; Contents; Acknowledgements; Introduction; The Power of the Image; Presentation as Narrative; Layout Design Issues; Architectural Selling Techniques; Personalised Promotional Tools; Bibliography; Index.