Table of Contents:
  • Proactive selling : having the right tools at the right time to be a step ahead
  • Do your homework before the sale
  • Initiate
  • How to begin and end every sales call
  • Educate the customer using two-way learning
  • Qualify : not a phase but a process
  • Validate
  • Justify
  • The skill of closing the deal
  • Applying the proactive selling process
  • Managing the proactive selling process.