Game-changing strategies : how to create new market space in established industries by breaking the rules /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
San Francisco, CA :
Jossey-Bass,
©2008.
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| Subjects: | |
| Online Access: | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=233134 |
| Physical Description: | 1 online resource (xxv, 222 pages) : illustrations |
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| Bibliography: | Includes bibliographical references (pages 205-210) and index. |
| ISBN: | 9780470290941 0470290943 9781118640814 1118640810 |