|
|
|
|
| LEADER |
00896nam a2200217 a 4500 |
| 001 |
1845433 |
| 005 |
20171111234629.0 |
| 008 |
090206s2009 enkad sb 001 0 eng d |
| 020 |
|
|
|z 9780470740316 (cloth)
|
| 040 |
|
|
|a CaPaEBR
|z 9780470745816 (e-book)
|
| 050 |
1 |
4 |
|a HF5415.1255
|b .S35 2009eb
|
| 100 |
1 |
|
|a Salinas, Gabriela.
|
| 245 |
1 |
4 |
|a The international brand valuation manual
|b a complete overview and analysis of brand valuation techniques, methodologies and applications /
|c Gabriela Salinas.
|
| 260 |
|
|
|a Chichester, West Sussex, England ;
|b Wiley,
|c c2009.
|a Hoboken, N.J. :
|
| 300 |
|
|
|a xxviii, 420 p. :
|b ill.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Branding (Marketing)
|
| 650 |
|
0 |
|a Brand name products.
|
| 710 |
2 |
|
|a ebrary, Inc.
|
| 856 |
4 |
0 |
|u http://site.ebrary.com/lib/ucy/Doc?id=10500915
|
| 952 |
|
|
|a CY-NiOUC
|b 5a045f236c5ad14ac1eded3a
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
|
