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00850nam a2200217 a 4500 |
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20171111234619.0 |
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110512s2011 si a sb 001 0 eng d |
| 020 |
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|z 9780470826478 (hbk.)
|z 0470826479 (hbk.)
|z 9780470826485 (Mobi)
|z 9780470826508 (ePub)
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| 040 |
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|a CaPaEBR
|z 9780470826492 (e-book)
|
| 050 |
1 |
4 |
|a HD69.B7
|b B24 2011eb
|
| 100 |
1 |
|
|a Baladi, Joseph.
|
| 245 |
1 |
4 |
|a The brutal truth about Asian branding and how to break the vicious cycle
|c Joseph Baladi.
|
| 260 |
|
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|a Singapore :
|b Wiley,
|c 2011.
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| 300 |
|
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|a viii, 280 p. :
|b ill.
|
| 504 |
|
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|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Brand name products
|z Asia.
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| 650 |
|
0 |
|a Branding (Marketing)
|z Asia.
|
| 710 |
2 |
|
|a ebrary, Inc.
|
| 856 |
4 |
0 |
|u http://site.ebrary.com/lib/ucy/Doc?id=10484882
|
| 952 |
|
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|a CY-NiOUC
|b 5a045e246c5ad14ac1edc352
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
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