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00897nam a2200229 a 4500 |
| 001 |
1825414 |
| 005 |
20171111234610.0 |
| 008 |
140414t20142014enka ob 001 0 eng d |
| 020 |
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|a 9781472435576(ebook)
|z 9781472435569
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| 040 |
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|a CaPaEBR
|b eng
|e rda
|z 9781472435583 (epub)
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| 050 |
1 |
4 |
|a HF5415.2
|b .L67 2014eb
|e pn
|
| 100 |
1 |
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|a Lorange, Peter,
|e author.
|
| 245 |
1 |
0 |
|a From great to gone :
|b why FMCG companies are losing the race for customers /
|c Peter Lorange and Jimmi Rembiszewski.
|
| 300 |
|
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|a 1 online resource (174 pages) :
|b illustrations, tables
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| 504 |
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|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Marketing research.
|
| 650 |
|
0 |
|a Consumer behavior.
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| 650 |
|
0 |
|a Consumer goods.
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| 650 |
|
0 |
|a New products.
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| 700 |
1 |
|
|a Rembiszewski, Jimmi,
|
| 856 |
4 |
0 |
|u http://site.ebrary.com/lib/ucy/Doc?id=10856093
|
| 952 |
|
|
|a CY-NiOUC
|b 5a045cf66c5ad14ac1ed9a58
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
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