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01207nam a2200253 a 4500 |
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20171111234609.0 |
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100601s2010 njua ss 001 0 eng d |
020 |
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|z 9780470578315
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040 |
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|a CaPaEBR
|z 9780470769942 (e-book)
|
050 |
1 |
4 |
|a TK5105.885.G66
|b T66 2010eb
|
100 |
1 |
|
|a Tonkin, Sebastian.
|
245 |
1 |
0 |
|a Performance marketing with Google Analytics
|b strategies and techniques for maximizing online ROI /
|c Sebastian Tonkin, Caleb Whitmore, Justin Cutroni.
|
260 |
|
|
|a Hoboken, N.J. :
|b Wiley Pub., Inc.,
|c 2010.
|
300 |
|
|
|a xxiii, 427 p. :
|b ill.
|
500 |
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|a Includes index.
|
505 |
0 |
|
|a pt. 1. Competing for customers on the Web -- pt. 2. Google Analytics essentials -- pt. 3. Controlling costs and planning profits -- pt. 4. Growing organic search and conversions -- pt. 5. Extending Google Analytics -- pt. 6. Appendixes.
|
650 |
|
0 |
|a Internet searching
|x Statistical services.
|
650 |
|
0 |
|a Web usage mining
|x Computer programs.
|
650 |
|
0 |
|a Internet users
|x Statistics
|
700 |
1 |
|
|a Whitmore, Caleb.
|x Data processing.
|
710 |
2 |
|
|a ebrary, Inc.
|
856 |
4 |
0 |
|u http://site.ebrary.com/lib/ucy/Doc?id=10381031
|
952 |
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|a CY-NiOUC
|b 5a045cd66c5ad14ac1ed96ae
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
|