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| LEADER |
00834nam a2200217 a 4500 |
| 001 |
1812653 |
| 005 |
20171111234558.0 |
| 008 |
140204t20142014maua ob 001 0 eng d |
| 020 |
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|a 9781118378496(ebook)
|z 9781444332377
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| 040 |
|
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|a CaPaEBR
|b eng
|e rda
|
| 050 |
1 |
4 |
|a HF1009.5
|b .H363 2014eb
|e pn
|
| 245 |
0 |
4 |
|a The handbook of international advertising research /
|c edited by Hong Cheng.
|
| 250 |
|
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|a First edition.
|
| 300 |
|
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|a 1 online resource (657 pages) :
|b illustrations, tables.
|
| 490 |
0 |
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|a Handbooks in communication and media
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| 504 |
|
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|a Includes bibliographical references and indexes.
|
| 650 |
|
0 |
|a Export marketing
|x Research
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| 650 |
|
0 |
|a Foreign trade promotion
|x Research
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| 700 |
1 |
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|a Cheng, Hong.
|
| 856 |
4 |
0 |
|u http://site.ebrary.com/lib/ucy/Doc?id=10831329
|
| 952 |
|
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|a CY-NiOUC
|b 5a045b2e6c5ad14ac1ed660e
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
|
