Staff View: The maturing marketplace

Corporate Author:	ebrary, Inc.
Other Authors:	Moschis, George P.,
Format:	Book
Language:	English
Published:	Westport, Conn. : Quorum Books, 2000.
Subjects:	Consumer behavior > United States. Baby boom generation > Attitudes. > United States Middle-aged consumers > Attitudes. > United States Older consumers > Attitudes. > United States Market segmentation > United States.
Online Access:	http://site.ebrary.com/lib/ucy/Doc?id=10018058


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245	0	4	\|a The maturing marketplace \|b buying habits of baby boomers and their parents / \|c George P. Moschis ... [et al.].
260			\|a Westport, Conn. : \|b Quorum Books, \|c 2000.
300			\|a xii, 303 p.
504			\|a Includes bibliographical references and index.
650		0	\|a Consumer behavior \|z United States.
650		0	\|a Baby boom generation \|x Attitudes. \|z United States
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650		0	\|a Market segmentation \|z United States.
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