Irrationality in health care what behavioral economics reveals about what we do and why /

Main Author: Hough, Douglas E.
Corporate Author: ebrary, Inc.
Format: Book
Language:English
Published: Stanford, Calif. : Stanford Economics and Finance, an imprint of Stanford University Press, 2013.
Subjects:
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10692203
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040 |a CaPaEBR  |z 9780804785747 (e-book) 
050 1 4 |a RA410.53  |b .H669 2013eb 
100 1 |a Hough, Douglas E. 
245 1 0 |a Irrationality in health care  |b what behavioral economics reveals about what we do and why /  |c Douglas E. Hough. 
260 |a Stanford, Calif. :  |b Stanford Economics and Finance, an imprint of Stanford University Press,  |c 2013. 
300 |a xvii, 291 p. :  |b ill. 
504 |a Includes bibliographical references and index. 
505 0 |a What is behavioral economics--and why should we care? -- Keeping what we have, even if we don't like it -- Managing expectations and behavior -- Understanding the stubbornly inconsistent patient -- Understanding the stubbornly inconsistent consumer -- Understanding the medical decision making process, or, Why a physician can make the same mistakes as a patient -- Explaining the cumulative impact of physicians' decisions -- Can we use the concepts of behavioral economics to transform health care? 
650 0 |a Medical economics  |z United States. 
650 0 |a Medical care  |z United States. 
650 0 |a Health behavior  |z United States. 
650 0 |a Economics  |x Psychological aspects. 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/ucy/Doc?id=10692203 
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