Exotic visions in marketing theory and practice

Main Author: Walle, Alf H.
Corporate Author: ebrary, Inc.
Format: Book
Language:English
Published: Westport, Conn. : Quorum Books, 2002.
Subjects:
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10020854
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245 1 0 |a Exotic visions in marketing theory and practice  |c Alf H. Walle. 
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300 |a xiv, 244 p. 
504 |a Includes bibliographical references and index. 
650 0 |a Marketing research. 
650 0 |a Marketing  |x Social aspects. 
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