Description: Exotic visions in marketing theory and practice

Main Author:	Walle, Alf H.
Corporate Author:	ebrary, Inc.
Format:	Book
Language:	English
Published:	Westport, Conn. : Quorum Books, 2002.
Subjects:	Marketing research. Marketing > Social aspects.
Online Access:	http://site.ebrary.com/lib/ucy/Doc?id=10020854

Physical Description:	xiv, 244 p.
Bibliography:	Includes bibliographical references and index.