Description: Relational political marketing in party-centred democracies

Main Author:	Johansen, Helene P. M.
Corporate Author:	ebrary, Inc.
Format:	Book
Language:	English
Published:	Burlington, Vt. : Ashgate, 2012.
Subjects:	Public relations and politics. Political parties > Public relations. Advertising, Political. Communication in politics. Marketing > Political aspects.
Online Access:	http://site.ebrary.com/lib/ucy/Doc?id=10529445

Physical Description:	xi, 224 p. : ill.
Bibliography:	Includes bibliographical references and index.