A preface to marketing management/

Main Author: Peter, J. Paul
Other Authors: Donnelly, James H.
Format: Book
Language:English
Published: Homewood, IL: Irwin, c1991
Edition:5th ed.
Subjects:
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020 |a 0256094454 
040 |a CY  |b University of Cyprus  |e AACR-2 
050 |a HF5415.13.P388 1991 
100 1 |a Peter, J. Paul 
245 1 2 |a A preface to marketing management/  |c J. Paul Peter, James H. Donnelly, Jr 
250 |a 5th ed. 
260 |a Homewood, IL:  |b Irwin,  |c c1991 
300 |a xii, 324 p. :  |b ill. ;  |c 24 cm. 
500 |a Includes bibliographical references (p. [299]-310) and indexes. 
650 0 |a Marketing  |x Management 
700 1 |a Donnelly, James H. 
952 |a CY-NiOUC  |b 5a043a706c5ad14ac1e9ce96  |c 998a  |d 945l  |e HF5415.13.P388 1991  |t 1  |x m  |z Books