Description: Positioning:

Cover Image

Positioning: the battle for your mind/

Main Author:	Ries, Al
Other Authors:	Trout, Jack
Format:	Book
Language:	English
Published:	New York: McGraw-Hill, c1986
Edition:	1st ed., rev.
Subjects:	Positioning (Advertising)

Item Description:	Includes index.
Physical Description:	x, 213 p. ; 21 cm.
ISBN:	0070652643

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