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00782nam a2200217 a 4500 |
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1586631 |
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20171111233710.0 |
| 008 |
921106s1988 cy da er 000 u eng d |
| 020 |
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|a 0070489297:
|c $37.95
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| 040 |
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|a CY
|b University of Cyprus
|e AACR-2
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| 050 |
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|a HF5415.13.G84 1988
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| 100 |
1 |
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|a Guiltinan, Joseph P.
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| 245 |
1 |
0 |
|a Marketing management:
|b strategies and programs/
|c Joseph P. Guiltinan, Gordon W. Paul
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| 250 |
|
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|a 3rd ed.
|
| 260 |
|
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|a New York:
|b McGraw-Hill,
|c c1988
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| 300 |
|
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|a xvi, 427 p. :
|b ill. (some col.) ;
|c 25 cm.
|
| 490 |
0 |
|
|a McGraw-Hill series in marketing
|
| 500 |
|
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|a Includes bibliographies and index.
|
| 650 |
|
0 |
|a Marketing
|x Management
|
| 700 |
1 |
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|a Paul, Gordon W.
|
| 952 |
|
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|a CY-NiOUC
|b 5a0437346c5ad14ac1e9762b
|c 998a
|d 945l
|e HF5415.13.G84 1988
|t 1
|x m
|z Books
|
