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Hegarty on advertising: turning intelligence into magic/

Main Author: Hegarty, John, 1944-
Format: Book
Language:English
Published: London: Thames & Hudson, c2011
Subjects:
Hegarty,John, > 1944-
Advertising executives > Biography
Advertising agencies > Management
Physical Description:224 p. : ill. (some col.) ; 24 cm.
Bibliography:Includes index.
ISBN:9780500515563

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