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| LEADER |
00832nam a2200217 a 4500 |
| 001 |
1491750 |
| 005 |
20171111233549.0 |
| 008 |
150513t2001 enkac e b 001 0 eng |
| 020 |
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|a 9780077096137
|q pbk.
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| 040 |
|
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|a UKM
|b eng
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| 050 |
1 |
4 |
|a HF5415
|b .J63 2001
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| 100 |
1 |
|
|a Jobber, David.
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| 245 |
1 |
0 |
|a Principles and practice of marketing /
|c David Jobber.
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| 250 |
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|a 3rd ed.
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| 260 |
|
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|a London :
|b McGraw-Hill,
|c 2001.
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| 300 |
|
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|a xxiv, 823 p. :
|b color illustrations, 1 color portrait ;
|c 27 cm.
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| 504 |
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|a Includes bibliographical references and index.
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| 650 |
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0 |
|a Marketing.
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| 650 |
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0 |
|a Marketing
|z Europe
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| 856 |
4 |
1 |
|u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009384309&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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| 952 |
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|a CY-LiCUT
|b 5a01a8266c5ad14ac1e7d15f
|c 945l
|d 998a
|e -
|t 1
|x m
|z Books
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