Marketing to the social web : how digital customer communities build your business /

Main Author: Weber, Larry.
Format: Book
Language:English
Published: Hoboken, NJ : John Wiley & Sons, c2009.
Edition:2nd ed.
Subjects:
Physical Description:xvii, 246 p. ; 24 cm.
Bibliography:Includes bibliographical references (p. 231-238) and index.
ISBN:9780470410974