The codes of advertising : fetishism and the political economy of meaning in the consumer society /

Main Author: Jhally, Sut.
Format: Book
Language:English
Published: New York ; London : Routledge, 1990.
Subjects:
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020 |a 9780415903530  |q pbk. 
040 |a UKM 
050 4 |a HF5827  |b .J49 1990 
100 1 |a Jhally, Sut. 
245 1 4 |a The codes of advertising :  |b fetishism and the political economy of meaning in the consumer society /  |c by Sut Jhally. 
260 |a New York ;  |b Routledge,  |c 1990.  |a London : 
300 |a 225 p. :  |b ill. ;  |c 22 cm. 
500 |a Originally published: London : Pinter, 1987. 
504 |a Includes bibliographical references (p. 206-221) and index. 
650 0 |a Public relations  |x Social aspects. 
650 0 |a Symbolism in advertising. 
650 0 |a Television broadcasting. 
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