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20171111233532.0 |
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080212s2006 cy a b 001 0 eng d |
| 020 |
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|a 0750663618
|q pbk.
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| 040 |
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|a DLC
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| 050 |
0 |
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|a GT3405
|b .M37 2006
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| 100 |
1 |
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|a Masterman, Guy.
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| 245 |
1 |
0 |
|a Innovative marketing communications :
|b strategies for the events industry /
|c Guy Masterman, Emma H. Wood.
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| 260 |
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|a [Oxford] :
|b Elsevier,
|c [c2006].
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| 300 |
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|a xxi, 322 p. :
|b ill. ;
|c 25 cm.
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| 490 |
0 |
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|a Events management
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| 504 |
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|a Includes bibliographical references and indexes.
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| 650 |
|
0 |
|a Special events
|x Management.
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| 650 |
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0 |
|a Special events
|x Marketing.
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| 700 |
1 |
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|a Wood, Emma H.
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| 856 |
4 |
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|u http://www.loc.gov/catdir/enhancements/fy0661/2005925262-d.html
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| 952 |
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|a CY-LiCUT
|b 5a01a4fb6c5ad14ac1e776a5
|c 945l
|d 998a
|e -
|t 1
|x m
|z Books
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