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00799nam a2200241 a 4500 |
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|a 3430192501
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|a GrAtEKP.germaniki
|b gre
|e AACR2
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041 |
1 |
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|a ger
|h eng
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082 |
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|2 22
|a 658.834
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100 |
1 |
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|a Underhill, Paco
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240 |
1 |
0 |
|a Why we buy.
|l German
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245 |
1 |
0 |
|a Warum kaufen wir? :
|b die Psychologie des Konsums /
|c Paco Underhill ; aus dem Amerikanischen von Brigitte Hilgner
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260 |
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|a Mu?nchen :
|b Econ,
|c 1999
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300 |
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|a 269 p. ;
|c 21 cm.
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500 |
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|a Translation of: Why we buy
|
504 |
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|a Includes index
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650 |
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0 |
|a Consumer behavior
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650 |
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0 |
|a Marketing research
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700 |
1 |
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|a Hilgner, Brigitte
|
952 |
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|a GrAtEKP
|b 59cd14756c5ad134460f24fa
|c 998a
|d 945l
|e 658.834 UndP w/w 1999
|t 1
|x m
|z Books
|