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00771nam a2200217 a 4500 |
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20171111233259.0 |
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010110s19921987gr er 000 0 eng d |
020 |
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|a 0262540657
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040 |
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|a ΕΚΠΑ.οπ_μμε
|b gre
|e AACR2
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082 |
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0 |
|a 659.193 209 73
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100 |
1 |
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|a Diamond, Edwin
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245 |
1 |
4 |
|a The Spot :
|b the rise of political advertising on television /
|c Edwin Diamond and Stephen Bates
|
250 |
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|a 3rd ed.
|
260 |
|
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|a Cambridge :
|b MIT press,
|c 1992
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300 |
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|a xiv, 418 p.
|
504 |
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|a Includes bibliographical references and index
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650 |
|
0 |
|a Advertising, Political
|z United States
|
650 |
|
0 |
|a Television advertising
|z United States
|
700 |
1 |
|
|a Bates, Stephen
|
952 |
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|a GrAtEKP
|b 59cd13a96c5ad134460f10d5
|c 998a
|d 945l
|e 659.193 209 73 DIA
|t 1
|x m
|z Books
|