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Essentials of marketing /
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Essentials of marketing /
Main Author:
Blythe, Jim
Format:
Book
Language:
English
Published:
Harlow :
Pearson,
2012.
Edition:
5th ed.
Subjects:
Marketing
Food
>
Marketing
Holdings
Description
Table of Contents
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Item Description:
Includes bibliographical references and index.
Physical Description:
xx, 340 p. : col. ill. ; 27 cm.
ISBN:
9780273757689
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