Description: How to plan direct mail /

Main Author:	Maitland, Iain
Format:	Book
Language:	English
Published:	London ; New York : Cassell , c1996 .
Subjects:	Advertising, Direct-mail > Great Britain Direct marketing > Great Britain Εμπορική αλληλογραφία

Physical Description:	115 p. : ill. ; 25 cm.
Bibliography:	Includes bibliographical references (p. 108-110) and index. Περιέχει ευρετήριο
ISBN:	0304334308