Holdings: Know your customer :new approaches to customer value and satisfaction /

Main Author:	Woodruff, Robert B.
Other Authors:	Gardial, Sarah
Format:	Book
Language:	English
Published:	Cambridge, Mass., USA : Blackwell Business , 1996 .
Subjects:	Consumer satisfaction Consumersʹ preferences Marketing > Management

Βιβλιοθήκη	Ταξιθετικός αριθμός	Αριθμός Αντιτύπων	Πληροφορίες	Κατάσταση
ΤΕΙ Αθήνας	-	1	Προβολή	OPAC