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00784nam a2200205 a 4500 |
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876474 |
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20171111231320.0 |
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950601s gr gr 00010 eng d |
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|a 0899309763
|z (hardcover : alk. paper)
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050 |
1 |
4 |
|a HF5415.135
|b .S26 1996
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082 |
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|2 20
|a 658.8/02
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100 |
1 |
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|a Samli, A. Coskun
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245 |
1 |
0 |
|a Information-driven marketing decisions :development of strategic information systems /
|c A. Coskun Samli
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260 |
|
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|a Westport, Conn :
|b Quorum Books ,
|c 1996 .
|
300 |
|
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|a xx, 196 p. :
|b ill. ;
|c 24 cm.
|
504 |
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|a Includes bibliographical references (p. [189]-192) and index.
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650 |
1 |
0 |
|a Management information systems
|
650 |
1 |
0 |
|a Marketing
|x Decision making
|
650 |
1 |
0 |
|a Marketing research
|
952 |
|
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|a GR-AtTEI
|b 59cc7e926c5ad13446fd2d74
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
|