Dartnellʹs advertising managerʹs handbook /
Other Authors: | |
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Format: | Book |
Language: | English |
Published: |
Chicago :
Dartnell ,
c1997 .
|
Edition: | 4th ed. |
Subjects: |
Item Description: | Rev. ed. of: The Dartnell advertising managerʹs handbook / by Richard H. Stansfield. 1969. Title on spine: Advertising managerʹs handbook. |
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Physical Description: | xii, 484 p. : ill. ; 23 cm. |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 0850132495 |