Destination branding : creating the unique destination proposition /
Corporate Author: | |
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Other Authors: | , |
Format: | Book |
Language: | English |
Published: |
Oxford:
Butterworth-Heinemann,
c2002
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Subjects: |
Physical Description: | xviii, 204 p. : fig., ill. ; 24 cm. |
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Bibliography: | Περιέχει βιβλιογραφικές αναφορές και ευρετήριο. |
ISBN: | 0750649941 |