Strategic market management /
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Hoboken, NJ :
Wiley ,
2007 .
|
| Edition: | European ed. |
| Subjects: |
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| 100 | 1 | |4 aut |a Aaker, David A. | |
| 245 | 1 | 0 | |a Strategic market management / |c David A. Aaker, Damien McLoughlin |
| 250 | |a European ed. | ||
| 260 | |a Hoboken, NJ : |b Wiley , |c 2007 . | ||
| 300 | |a 354 p. ; |c 24 cm. | ||
| 650 | 1 | 0 | |a Marketing |x Management |
| 700 | 1 | |a McLoughlin, Damien | |
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