Module MBA 61 : management of people and organizations: study guides for the books
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| Format: | Book |
| Language: | English |
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Πάτρα:
Ε.Α.Π.,
2010
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| Subjects: |
Table of Contents:
- Study guides for the books: 1) Richard Daft (2010) New era of management, 9th edition, Cengage learning, 2) Noe R.A., Hollenbeck J.R., Gerhart B. and Wright P.M. (2008), Human resource management. Gaining a competitive advantage, International Edition, McGraw Hill, 3) Kotler P. (2003), Marketing management, 11th International Edition, Prentice Hall, 4) Thompson A., Strickland A. and J. Gamble (2010), Crafting and executing strategy - The quest for competitive advantage:concepts and cases, 17th edition, McGraw-Hill Irwin.