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20171111231246.0 |
| 008 |
020703s gr gr 00010 eng d |
| 020 |
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|a 0789019922
|z (alk. paper)
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| 020 |
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|a 789019930
|z (pbk. : alk. paper)
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| 082 |
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|a 658.8
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| 245 |
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|a Nonprofit and business sector collaboration :social enterprises, cause-related marketing, sponsorships, and other corporate-nonprofit dealings /
|c Walter W. Wymer, Jr., Sridhar Samu, editors
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| 260 |
|
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|a New York :
|b Best Business Books ,
|c c2003 .
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| 300 |
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|a 197 p. :
|b ill. ;
|c 23 cm.
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| 500 |
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|a "Co-published simultaneously as Journal of nonprofit & public sector marketing, volume 11, number 1, 2003." .
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| 504 |
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|a Includes bibliographical references and index.
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| 650 |
1 |
0 |
|a Corporate sponsorship
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| 650 |
1 |
0 |
|a Nonprofit organizations
|x Marketing
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| 650 |
1 |
0 |
|a Social marketing
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| 650 |
1 |
0 |
|a Social responsibility of business
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| 700 |
1 |
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|a Wymer, Walter W.
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| 700 |
1 |
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|a Samu, Sridhar
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| 952 |
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|a GR-AtTEI
|b 59cc79246c5ad13446fc245c
|c 998a
|d 945l
|e 658.8 NON
|t 1
|x m
|z Books
|
