Description: Consumer psychology for marketing/

Main Author:	Foxall, Gordon R.
Corporate Author:	Thomson Learning
Other Authors:	Goldsmith, Ronald Earl
Format:	Book
Language:	English
Published:	London: Thomson Learning, 2006
Edition:	2nd ed.
Subjects:	Consumer behavior Marketing > Psychological aspects Μάρκετινγκ Ι > ΔΕΟ 23

Physical Description:	xvi, 286 σ. : εικ ; 25 εκ.
Bibliography:	Περιλαμβάνει ευρετήριο. Βιβλιογραφία : σ. 254-279.
ISBN:	1861523718