Marketing channels /
Other Authors: | |
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Format: | Book |
Language: | English |
Published: |
Upper Saddle River, N.J. :
Prentice Hall,
c2001.
|
Edition: | 6th ed. |
Subjects: |
Item Description: | Rev. ed. of: Marketing channels / Louis W. Stern, Adel I. El-Ansary, Anne T. Coughlan. 5th ed. c1996. |
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Physical Description: | xviii, 590 p. : ill. ; 25 cm. |
Bibliography: | Includes bibliographical references and indexes. |
ISBN: | 0130127728 |