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00799nam a2200217 a 4500 |
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816612 |
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20171111231225.0 |
| 008 |
150129s2010 njua b 001 0 eng |
| 020 |
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|a 9780136049968(casebound)
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| 020 |
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|a 0136049966(casebound)
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| 082 |
0 |
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|2 23
|a 620.006 88
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| 100 |
1 |
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|a Mohr, Jakki J.
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| 245 |
1 |
0 |
|a Marketing of high-technology products and innovations /
|c Jakki Mohr, Sanjit Sengupta, Stanley Slater.
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| 250 |
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|a 3rd ed.
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| 260 |
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|a Upper Saddle River, NJ :
|b Prentice Hall,
|c c2010.
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| 300 |
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|a xxvi, 538 p. :
|b ill. ;
|c 26 cm.
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| 504 |
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|a Includes bibliographical references and index.
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| 650 |
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0 |
|a High technology industries
|x Marketing
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| 700 |
1 |
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|a Sengupta, Sanjit
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| 700 |
1 |
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|a Slater, Stanley F.
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| 952 |
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|a GR-AtTEI
|b 59cc764d6c5ad13446fb9ee1
|c 998a
|d 945l
|e 620.006 88 MOH
|t 1
|x m
|z Books
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