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Marketing knowledge management: managing knowledge in market oriented companies/

Main Author: TROILO, Gabriele
Format: Book
Language:English
Published: Cheltenham, Northampton: Edward Elgar, 2006
Subjects:
Marketing > Διοίκηση
Γνώση, Διαχείριση της
Marketing
Item Description:ΤΑΒ
Physical Description:193 σ. ; 25 εκ.
ISBN:1845429079

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