Marketing : theory and practice /

Other Authors: Baker, Michael J.
Format: Book
Published: Houndmills: Macmillan Business, c1995
Edition:3rd ed.
Subjects:
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040 |a GR-AtNTU  |b gre 
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245 1 0 |a Marketing :   |b theory and practice /  |c edited by Michael J. Baker..(et al.) 
250 |a 3rd ed. 
260 |a Houndmills:  |b Macmillan Business,  |c c1995 
300 |a xii, 442 p. ;  |c 24 cm. 
504 |a Includes index. 
650 1 0 |a Marketing 
700 1 |a Baker, Michael J. 
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