Event marketing : how to successfully promote events, festivals, conventions, and expositions /
Main Author: | |
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Corporate Author: | |
Format: | Book |
Language: | English |
Published: |
New York:
J. Wiley,
c2002
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Series: | The Wiley event management series
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Subjects: |
Physical Description: | xxiv, 224 σ. ; 25 εκ. |
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Bibliography: | Περιέχει βιβλιογραφικές παραπομπές (σ. 209-215) και ευρετήριο |
ISBN: | 047140179X |