Hospitality management : a brief introduction /

Main Author: Wood, Roy.
Format: Book
Language:English
Subjects:
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001 708519
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008 141020s2015 cau b 001 0 eng d
020 |a 9781446246955(pbk.) 
082 0 4 |2  23   |a 647.94068  
100 1 |a Wood, Roy. 
245 1 0 |a Hospitality management :  |b a brief introduction /  |c Roy Wood. 
300 |a 191 p. ;   |c  24 cm 
504 |a Includes bibliographical references and index 
505 0 |a Where are we going? The nature of hospitality management -- What kind of industry? Structure, strategy and the nature of the hospitality industry -- A people business? Human resources in the hospitality sector -- Is your room alright? Accommodation management in hospitality -- Are you enjoying your meal? Food and beverage management in hospitality -- Would you like to join our customer loyalty programme? Marketing and consumption in hospitality -- Can I speak to whoever's in charge? The role of management in hospitality -- So you give degrees to waiters? Hospitality management education -- Conclusion : the proof of the pudding?  
650 0 |a Hospitality industry   |x  Management  
952 |a GR-ThIHU  |b 59cc219f6c5ad13446f8ada2  |c 998a  |d 945l  |e 647.94068 WOO  |t 1  |x m  |z Books