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| LEADER |
00738nam a2200193 a 4500 |
| 001 |
689646 |
| 005 |
20171111230456.0 |
| 008 |
090520s2004 nyu b 001 0 eng d |
| 020 |
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|a 9780060584665
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| 082 |
0 |
4 |
|2 22
|a 338.0973089
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| 100 |
1 |
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|a Garcia, Guy,
|d 1955-
|
| 245 |
1 |
4 |
|a The new mainstream :
|b how the multicultural consumer is transforming American business /
|c Guy Garcia
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| 260 |
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|a New York :
|b Rayo,
|c 2004
|
| 300 |
|
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|a xv, 320 p. ;
|c 24 cm
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| 504 |
|
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|a Includes bibliographical references (p. [283]-298) and index
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| 650 |
|
0 |
|a Minority consumers
|z United States
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| 650 |
|
0 |
|a Multiculturalism
|z United States
|
| 650 |
|
0 |
|a Ethnicity
|z United States
|
| 952 |
|
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|a GR-ThIHU
|b 59cc1f736c5ad13446f859b4
|c 998a
|d 945l
|e 338.0973089 GAR
|t 1
|x m
|z Books
|
