Business marketing management : B2B /

Main Author: Hutt, Michael D.
Other Authors: Speh, Thomas W.
Format: Book
Language:English
Published: Australia : Cengage Learning, c2010.
Edition:10th ed., International ed.
Subjects:
Item Description:Previous ed.: 2007.
Physical Description:xxxii, 652 p. : ill. ; 26 cm.
Bibliography:Includes bibliographical references and index
ISBN:9780324581638