Description: Industrial marketing :

Main Author:	Reeder, Robert R.
Other Authors:	Brierty, Edward G., Reeder, Betty H.
Format:	Book
Published:	London: Prentice-Hall International, c1987
Subjects:	Industrial marketing > Management

Physical Description:	xviii, 654 p. : ill. ; 24 cm.
Bibliography:	Includes bibliographical references and index.